Season 1 – Episode 17: What is demand forecasting?

Published: May 23, 2023

What is demand forecasting? | Ian Hogg, CEO and Co-Founder of ShopWorks

What is demand forecasting?

In this episode, we’re joined by the fantastic Ian Hogg, CEO and Co-Founder of ShopWorks, to talk about the ins and outs of labour demand forecasting. We’ll be exploring why it’s so essential, how it works, and why organizations of all types need to be taking notice.

If you’ve ever heard the phrase “demand curve” and wondered what it meant, or if you’re struggling to figure out how often to run a labour demand forecast, then you won’t want to miss this episode. Ian shares his expert insights on everything from creating a demand curve to converting your forecast into actionable insights.

So if you’re ready to supercharge your workforce management and planning, be sure to tune in! 

And don’t forget to check out our blog post based on this episode for even more information:


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